Ask Ralph, the brand's new AI-powered shopping experience that launched Tuesday, was designed to help customers draw inspiration from the timeless Ralph Lauren catalog while sharing specific styling feedback, tailored to each user.
Ask Ralph provides multiple shoppable visual laydowns of complete outfits using available inventory from the brand, all personalized to the user's prompts, with styling tips for everything from an ensemble for a night out to the first day of a new job.
To help mimic the experience of an in-store stylist, the AI interprets context and provides specific recommendations.
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