In his day job, Ed Zitron runs a boutique public relations firm called EZPR. This might surprise anyone who has come to know Zitron through his podcast or his social media or the newsletter in which he writes two-fisted stuff like “Sam Altman is full of shit” and “Mark Zuckerberg is a putrid ghoul.”
Flacks, as a rule, tend not to talk like this. Flacks send prim, throat-clearing emails to media people who do, on rare occasions, talk like this. Flacks want to touch base, hop on the phone, clear up a few things about the allegation that their CEO is a “chunderfuck.”
“And that really is one of the things with guys like Sam Altman and Dario Amodei from Anthropic,” Zitron was saying over burgers on a fine Manhattan afternoon in September. “I work with founders all the time. I’m a founder myself, I guess—I don’t like the title. But when you are a person that has to make more money than you lose, otherwise you lose your business, and you see these chunderfucks burning 5, 10 billion dollars in a year—and everyone’s celebrating them? It’s offensive.”
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