Instagram boss Adam Mosseri, who just saw his platform reach 3 billion users, sat down with me last week to talk about some planned changes coming to the app.
They include tweaks to how the algorithm works and a deeper push to promote its TikTok competitor, Reels.
But there is another change on the horizon for Instagram that Mosseri argues is not entirely within the company’s control.
“I think you’re going to see more AI content, whether we like it or not,” he said last week in the interview.
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