The understandable ‘ick’ of AI-assisted dating
FAST COMPANY
For Gen Z singles, 62% say they’d be turned off if they discovered their match was using AI during the talking stage, despite being happy to use it themselves. This number increased to 70% for millennials.
As one Gen Z dater on Hily said: “I’d be less attracted. It’s lazy and unnecessary. Demonstrates a lack of creativity and care.” Another added: “It feels less authentic—and also a lot less fun. Isn’t dating supposed to be fun, not an imitation of the weird arms race we see in work?”
The ick is understandable. It brings up questions such as: If someone needs the help of AI to carry on a conversation, are they even that interested? If they aren’t willing to put in the work, why should you? And ultimately, if you hit it off, are you falling for the person or the algorithm?
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