Nvidia invests in AI start-up Baseten. It shows a shift in the market.
- Jan 22
- 1 min read

Nvidia has backed a funding round in artificial-intelligence start-up Baseten. It’s a signal of the increasing importance of companies specializing in inference—the process of generating answers or results from AI models.
The chip maker invested $150 million as part of a total round raising $300 million at a valuation of $5 billion, The Wall Street Journal reported Tuesday. Baseten helps companies deploy and run large AI models.
The Baseten deal comes hot on the heels of Nvidia’s big licensing agreement with Groq, a privately held chip start-up focusing on hardware for AI inference. Analysts at Mizuho estimate that currently between 20% and 40% of AI workloads are dedicated to inference, and that will grow to between 60% and 80% over the next five years.
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