Pinterest laying off 15% of workforce as part of AI push; stock plummets
- Jan 29
- 1 min read
The social media company said it’s “reallocating resources” to AI-focused teams and prioritizing “AI-powered products and capabilities.” It said it’s also reshaping its sales and marketing strategy.
Pinterest has looked to inject AI throughout its platform to show more personalized and relevant content to users. The company last October released a “Pinterest Assistant” shopping tool.
At the same time, Pinterest has rolled out more automated advertising tools for marketers as it faces increasing competition from TikTok, Meta’s Facebook and Instagram.
Read the full story | CNBC
