When virality is the message: The new age of AI propaganda
- 9 hours ago
- 1 min read
TIME — Generative AI has made it cheap and easy to produce polished propaganda at scale, and just as easy to blur the line between official messaging and opportunistic imitation.
Packaging war in the visual language of entertainment makes conflict propaganda more likely to spread, regardless of who made it. Social media is an open playing field: any government, proxy group, or anonymous account can compete for the same audience, and because users are active participants, the most compelling content wins the most reach regardless of its origin or intent.
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