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How Google’s partnership with consultants could derail enterprise AI adoption

May 21
1 min read

 FAST COMPANY  —  Enterprises, having come through a rough period of hype-driven spending on artificial intelligence, are now looking for AI investments they can trust to deliver results. In that search, they’re turning to their trusted consulting partners to support them through the digital transformation.


Yet through this commercial partnership, these big-ticket consultancies have tied their bottom lines directly to how much AI they can sell—putting this into direct conflict with their commitment to deliver results to their clients above all else.


Read the full story  |  FAST COMPANY




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