These AI bots want to help fans navigate World Cup host cities
- 10 hours ago
- 1 min read
FAST COMPANY — Frisco, Texas—home to Toyota Stadium, which is serving as a World Cup base camp for Sweden’s national team—has worked with the AI travel planning service GuideGeek on an AI assistant called Frankie that can answer questions about hotels, restaurants, shopping, and activities in the Dallas-area city.
The bot launched last year, ensuring it could give correct and comprehensive answers based on data sources like the official Visit Frisco tourism website, says Cori Powers, director of marketing and communications for Visit Frisco.
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