Thousands of people are selling their identities to train AI – but at what cost?
- 3 hours ago
- 1 min read

THE GUARDIAN — One morning last year, Jacobus Louw set out on his daily neighborhood walk to feed the seagulls he finds along the way.
Except this time, he recorded several videos of his feet and the view as he walked on the pavement. The video earned him $14, about 10 times the country’s minimum wage, or for Louw, a 27-year-old based in Cape Town, South Africa, half a week’s worth of groceries.
Thousands of miles away in Ranchi, India, Sahil Tigga, a 22-year-old student, regularly earns money by letting Silencio, which crowdsources audio data for AI training, access his phone’s microphone to capture ambient city noise, such as inside a restaurant or traffic at a busy junction.
He also uploads recordings of his voice. Sahil travels to capture unique settings, like hotel lobbies not yet documented on Silencio’s map. He earns over $100 a month doing this, enough to cover all his food expenses.
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